De Stijl | Volkskrant Magazine
I was asked to portray 4 leading Dutch design studios and their latest products for the design issue of Volkskrant Magazine (2018). For this occasion I invited design studio’s LONK (founded by Celine de Waal Malefijt) and JAY KAY (founded by Jorien Kenmerink) to collaborate with me. The sets are built with black wooden beams and colored cellophane, assembled in interesting optical perspectives, captured from a specific point of view. Both the set design and the products provide a modern perspective on De Stijl, which celebrates it’s 100th birthay this year. Portrayed are: Scholten & Baijings, Maarten Baas, Raw Color and Sabine Marcelis.
Client: Volkskrant Magazine
Photography: Aisha Zeijpveld, Art direction in collaboration with Studio Lonk and Jay Kay Studio
Set design: Studio Lonk and Jay Kay Studio
Realisation and design: SansPlus
Photography assistants: Eva Roefs and Timo Steenvoorden